Meet FEED.

Founded by Lauren Bush Lauren, FEED designs purposeful, everyday goods that raise funds to help end childhood hunger. FEED has funded 126 million meals to date (and counting) through partners like No Kid Hungry that focus on school meal programs.


The power of transformation.

At our core, we believe in taking refuse and turning it into something beautiful. And when we partner with other mission-driven brands, we’re able to create sustainable products even more impactful than what we can do on our own.


How No Kid Hungry helps.

No Kid Hungry works to end childhood hunger in the U.S. through emergency grants to schools and community groups, outreach to low-income families and pushing for policies that help feed more kids.

Behind the designs.

From the colors to the materials, down to each thoughtful detail, we’re so proud to have collaborated with FEED on such an impactful collection.

*With every bag sold, you can help provide healthy meals to kids in the U.S.** The Rothy’s x FEED collection will donate between $33.75 - $64.00 for each bag sold, with a maximum total donation of $65,850 to No Kid Hungry. **$1 can help provide 10 meals. No Kid Hungry does not provide individual meals; your donations help support programs that feed kids. Learn more at NoKidHungry.org/OneDollar.

†Terms & Conditions: All items sold as part of the FEED® collaboration are offered at limited quantities for a limited time as final sale, and only while supplies last. Customers may purchase only one unit of each FEED collaboration product during each online order or store visit. No offers, promotions, or discounts may be used towards the purchase of FEED collaboration products. All sales are final and cannot be returned, exchanged or refunded for cash value or store credit for any reason.